The world is intent on pushing us to compete. To understand value through something being better than something else.
People and organizations who can rise above this to be confident in their own offering and value are more likely to stand the test of time.
Competition forces us to react only to the present and to our situation relative to others. Offering another form of value can help us to stand the test of time. We ensure our relevance by seeking to sustain long term rather than win.
As Henry Ford famously said "if I'd given people what they'd wanted, I would have built faster horses." Ford didn't seek to compete against others at the time, he re-drew the board instead.
Being a Force for Good 